Friday, 19 September 2014

Looking for Cooker Repairs in Leicester? We Can help.

When your electric or gas cooker breaks down – (normally during a family meal that you have been planning for ages!) it is one life’s annoying things that can just happen! 

So what are your choices?

  • Panic and buy a cooker that might not be the best for you as you purchased under distress!
  • Call around for a repair company
  • Go to your mums and for dinner!


DR Electrical is the only company in Leicester can offer cooker repairs for both electric and gas cookers as well replacing your product that best suits your needs. If it’s a fault you believe you can repair yourself we can offer a parts only service.


So if you are unsure to repair or replace your cooker just give a call and with a simple conversation we can tell whether it is worth repairing or replacing.

DR Electrical cooker repairs in Leicester can offer you
  • Next day service
  • Common spares carried on the van
  • Parts can be ordered within 48 hours after first visit
  • Cooker replacement service

Call us on 0116 2666659 to book in  repair

Thanks for reading !

Rob

Tuesday, 16 September 2014

Our Top Pick of Big Brand Washing Machines in Stock Now

DR Electrical sells 1000s of cheap washing machines a year.
With so many different models available, we have listed our Top pick of big brand washing machines

Best value washing machine
Load: 6kg
Spin : 1200 spin
Energy rating: A+
Guarantee: 12 months
 The Beko WMC612W is our best value machine and with a massive 6kg and 1200 spin. This cheap washing machine is a good choice for someone on a budget but still wants to have a decent specification.

Mid range washing machine
Load: 7kg
Spin: 1300 spin
Energy rating : A+
Guarantee : 24 months*

The Zanussi ZWH6130 is our best selling machine as it ticks a lot peoples’s boxes
Large 7kg load, fast 1300 spin- great for families.  It’s affordable and comes with an exclusive two year guarantee (this only is only available from independent electrical stores such as DR Electrical*)


Top range washing machine

Load: 8kg
Spin: 1400 spin
Energy rating: A+++
Guarantee : 24 months

The Bosch WAQ28462GB is the washing machine we would recommend if you have a higher budget. It is has Bosch’s unique VarioPerfect techology
which means you can choose between speed and energy efficiency.
Delivering total flexibility, Bosch’s specialist VarioPerfect technology means you can wash that work shirt in 65% less time – perfect when you’re in a hurry.
The machine offers a large 8kg wash capacity, perfect for heavy loads with items like bedding and jeans.

Check out these washing machine on our website and many more cheap deals on washing machines. 

We deliver all over Leicester, Nottingham and Derby, if you need installation just ask a member of staff

If anyone have seen an other washing machines around that have caught  your attention  let me know your thoughts
Rob

Saturday, 13 September 2014

Why Electrical Stores are Growing Online?

As a family run traditional bricks and mortar electrical store, we have noticed over last 15 years the massive growth of online electrical stores.
                            
The question for the independent electrical stores such as DR Electrical what has caused this growth online and how can we compete?

Let us look at the reason why people are buying online

The main reasons why customers buy large electrical items such as washing machines and fridge-freezers are:
  • the increase in use of the internet across all age groups,
  • Shopping at home in your own leisure time
  • Booking home delivery online
  • Better pricing.

What has DR Electrical done as an electrical retailer to keep up with these changes?
Over the last 6 months, we had to change our business in order to compete. We still wanted to keep to our roots by offering the best local service for Leicester, Nottingham and Derby by offering good value electrical appliances. However, we want to incorporate an online element.

We took note from the brick and clicks model used effectively by John Lewis.  We can give the customer the best of both worlds! 

Customers can come and visit our showroom, get the best advice from staff with great product knowledge and then visit our click and reserve website www.drelectrical.co.uk  in order to check stock and reserve their electrical appliance.

Our website shows live stock level so the customer can reserve their product in confidence. We still have many things that we need to improve our online offering, such as payment online, ability to book in deliveries and installations which will be phased in within the next 12 months.  However, the potential is there for DR Electrical to be the East midlands best local online electrical store.

So when you need a new appliance, why not check out our website www.drelectrical.co.uk Or come and visit our showroom at 262 Loughborough road Leicester LE4 5LH

Have a great week 

Rob





Saturday, 6 September 2014

Popular appliances


As many of our customers are aware, there is a huge amount of choice in the kitchen appliance market.
Online product reviews and consumer magazines such as Which? give valuable advice. However as a retailer, I find reading these product reviews does not always match up to what happens in our shop. Meaning, which products sell the most?

Do the cheap kitchen appliances sell more? Things are not always that straight forward.

If we take the example of the washing machine: 

Whilst cheap washing machines such as the White knight WM105V priced at £179 will always sell well because of the price point. I have noticed a trend that customers are willing to upgrade to more expensive models if the machine is more efficient and can  save them money. The Bosch WAQ28462GB is A+++ Energy rated  (30% cheaper to run than the white Knight) it also has a faster spin and a large  8kg load sells in equal volume to a cheaper models.


An other product area are cookers.

Cheap ovens such as the Newword NW601FSS always seem to be popular with landlords and home starters. But since the increase in popularity of baking due to the GBBO, the neff slide away door ovens such as B544M42N3GB seem to be increasing in popularity.

For more product advice please call our helpful sales team on 0116 2666659

Why it’s Great to Support Local Electrical Retailers

DR Electrical was established in 1971 and remains a family run business to this day.  As an electrical retailer specialising in the supply of washing machines, cookers, dishwashers, fridge-freezers and ranger cookers.
With one of the largest showrooms in Leicestershire, and a large  warehouse filled with thousands of products in stock and ready to despatch, delivery available throughout the midlands and a click and reserve website available online, the D.R Electrical team have a professional sales team on hand to offer expert knowledge and a full repair service for electrical appliances.

Roberto De Rienzo sales director of D.R Electrical says “With the rise of the online store and more and more electrical retailers appearing online, people’s shopping habits have changed dramatically over recent years.   In order to continue to gain support locally our online webstore is helping consumers browse and price check products, backed up by our massive showroom, expert knowledge and high quality service.  Whilst consumers are more savvy then ever, buying locally, at the right price with the reassurance of ongoing support still continues to matter to homeowners.”

There are many well known benefits to of supporting local businesses; helping to keep jobs in the local economy, whilst sustaining local high streets and can sometimes result in better product diversity, as a local electrical retailer like D.R Electrical for example can offer a product range that caters to the needs of local customers which can mean access to more niche products and services.


Offering free delivery across Leicestershire, Nottinghamshire, Birmingham and Derbyshire, check out D.R Electrical for a wide range of products at truly competitive prices.